Choosing the broker who will sell your home is one of the biggest decisions in the process. These questions help you compare brokers on what actually matters.
Questions worth asking
- How will you price my home, and what sales are you comparing it to? Look for a clear, data-backed answer.
- What is your marketing plan? Ask about photography, the MLS, online exposure, showings and open houses.
- How will we communicate? Agree on how often you’ll hear from them and how.
- Who will I work with day to day? Many brokers work on teams; know who handles what.
- How are you paid, and what does the listing agreement say? Compensation is negotiable. Ask about the term, cancellation and any buyer-agent compensation.
- How do you handle multiple offers and negotiations? Ask for examples.
Look for local experience
A broker who has sold homes in your neighborhood understands what buyers there want and how features affect price.
Get it in writing
Your listing agreement should spell out the services, the term, compensation and how either side can end the agreement. Read it carefully and ask questions before you sign.
This is general information, not legal advice. Contract forms and rules change, so ask your broker or a real estate attorney about your situation.